Movie Poster Scraps VIII: It (1927) (It; 1927; Clarence G. Badger; Josef von Sternberg; Clara Bow; Antonio Moreno; William Austin; Priscilla Bonner; Jacqueline Gadsden; Jacqueline Gadsdon; Julia Swayne Gordon; Elinor Glyn; silent film; Gary Cooper; )
It is a 1927 silent romantic comedy film which tells the story of a shop girl who sets her sights on the handsome and wealthy boss of the department store where she works. Because of this film, actress Clara Bow became known as the "It girl".
A salesgirl with plenty of "it" (sex appeal) pursues a handsome playboy.
Shopgirl Betty Lou has designs on Cyrus Waltham, the handsome owner of the department store where she works. Waltham, though, doesn't even know Betty Lou is around. In hopes of attracting Waltham's attention, she accepts a date with his best friend, Monty, under the condition that they dine at the Ritz, where Waltham also has a dinner date that evening. Her plan works and in no time at all she and Waltham are contemplating marriage. The romance cools when a newspaper reporter mistakenly writes a story depicting Betty Lou as an unwed mother.